ARM & HAMMER Gum Health Peroxicare Toothpaste 3X more Plaque Removal

A clinically advanced gum health and whitening toothpaste formulated with the powerful combination of baking soda and peroxide to deliver triple the plaque removal of standard toothpastes while simultaneously promoting healthier gums, whitening teeth, and freshening breath with every brush. The Peroxicare formula combines hydrogen peroxide and baking soda in a clinically proven dual-action system that penetrates and dissolves plaque buildup at the gum line and tooth surface with significantly greater efficacy than standard toothpastes, delivering a visibly cleaner and more thoroughly plaque-free oral environment with consistent daily use. The 3X more plaque removal claim reflects the measurably superior cleaning power of the baking soda and peroxide combination, driving a more comprehensive and effective removal of the bacterial plaque responsible for gum disease, gingivitis, and tooth decay compared to conventional fluoride-only formulas. Gum health actives work to reduce inflammation, soothe irritation, and promote a healthier and more resilient gum tissue, progressively improving overall gum health and reducing the bleeding, redness, and sensitivity associated with early gum disease with consistent use. Peroxide delivers an amplified whitening action alongside the gum health and plaque removal benefits, progressively lifting and dissolving surface and deeper staining for a visibly brighter and more polished tooth surface over time. With consistent use plaque is dramatically reduced, gum health visibly improves, teeth appear whiter and more polished, and breath feels thoroughly fresh and confidently clean after every brush. Suitable for daily use as the primary gum health and whitening toothpaste in a complete oral care routine.